Saucony x Universal Works
This year, I have been trying to bridge the gap between fashion and running culture in my marketing activations. Partnering up with the international fashion brand Universal Works, I was able to do this. We ran from an independent cafe in Nottingham, Effy, and held a joint sample sale for charity after going for a group run. We raised £4500 for Emmanuel House, a local charity who help to look after Nottingham’s homeless community.
A full write-up about the event can be found here:
Fashion and Lifestyle Partnerships
